Responsibilities:

• • Plans and implements CRM strategy;
  • Manages and coordinates customer acquisition, cross-selling, up-selling and retention activities according with the company's strategy;
  • Develops and monitors customer loyalty programs, in strict collaboration with the Marketing Department;
  • Designs and implements customer segmentation strategy and concept;
  • Constantly monitors customer reports (current portfolio structure and main portfolio KPIs evolution) and drives initiatives;
  • Designs, coordinates, implements and monitors sales campaigns, including CRM supportactions, online sales campaigns (end-to-end digital campaigns);
  • Monitors campaigns performance and proactively recommends and implements improvement measures; promotes campaign results to internal stakeholders within the
  • company;
  • Creates campaigns and build lists for multi-channel campaigns, including email, direct and online sales, SMS;
  • Evaluates campaign results and monitors ROI of campaigns;
  • Collaborates and manages projects with internal and external parts to meet campaign milestones/objectives.

Knowledge and skills:

• • University Degree;
  • Minimum 2 years of relevant experience in a similar position;
  • Experience with CRM platforms;
  • Experience in implementing and optimizing campaigns;
  • Previous experience as a Digital Campaign Specialist (agency or in-house) is a plus;
  • Hands-on experience with online marketing tools and practices;
  • Strong analytical and project management skills;
  • Good English language skills;
  • A positive, energetic attitude.

Other information:

• • The recruitment process will be conducted through QPAS;
  • Only eligible candidates will be contacted.
  • By applying to this job, we are deemed to have your default consent to the processing of personal data by QPAS, pursuant to Regulation (EU) 2016/679.